Tuesday, March 15, 2011

Managing Water Sustainably: WWF Water Program

Freshwater is essential for life. It is essential for the health of many of the Earth’s ecosystems, and the animals and plants they contain. And, of course, it is essential for human communities and individuals.


Only 3% of the Earth’s water is freshwater, and of this about two-thirds is frozen in glaciers and polar ice caps. Much of the rest is underground. With climate change reducing rainfall, we face critical water shortages in many places across the planet.

WWF is working to ensure our key freshwater ecosystems receive sufficient good-quality water to remain healthy. To achieve this we are advocating for strong laws to protect the environment, as well as working with rural producers and other industries to implement more sustainable practices.

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